Contrast

Contrast in composition involves the juxtaposition of elements that are strongly different from one another.  

Brick.jpg (672936 bytes) 151-5126_IMG.jpg (659192 bytes)

Contrast is usually discussed in terms of sets of polar opposites:  

• size: large and small

 Boulder.jpg (193704 bytes)

• shape: curve and straight edge square vs. round  

Sphere.jpg (50848 bytes)

• space: positive and negative  

 

• value: light and dark  

dorthea_lange_white_angel_bread_line.jpg (27228 bytes) Dorothea Lange White Angel Bread Line  1932

• color: warm and cool  

Chevreul's color wheel Fritillaries-L.jpg (52844 bytes) Vincent Van Gogh Fritillaries 1800's

• rough vs. smooth

• solid vs. patterned

• simple vs. complex

• vertical vs. horizontal  

• Contrast is important it allows the designer to:

goya-may-third.jpg (83259 bytes) Francisco de Goya The Third of May 1814

• Certain uses of contrast also have built-in connotations that derive from the context in which they are used.

• High contrast imagery in which areas compete with one another for attention can have a jarring effect that implies conflict.  

vaseface.jpg (37575 bytes)  based on Danish psychologist Edgar Rubin's illustration

Typographic Contrast






• The presence or absence of contrast strongly affects meaning in a composition. Contrast can also be used to powerful effect as an agent of surprise when we encounter the unexpected in familiar environments.  

newssarsdcV20030425175100.jpg (27332 bytes)